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Webshop Engine module · Pricing

B2B pricing: your professional prices, automated

Selling to professionals rarely means selling at the same price as to a private customer. The Webshop Engine B2B pricing module automatically applies the right price list to each customer, with quantity discounts, and displays prices ex-VAT or inc-VAT depending on their profile.

What this module is for

In business-to-business trade, the price depends on the customer and the volume ordered. Managing these price lists by hand, or multiplying quotes, wastes a great deal of time and opens the door to errors. This module fully automates the logic: a professional customer sees their negotiated rates and tiered prices, while a private customer sees the public price. Your sales team focuses on the relationship, no longer on the calculation.

How it works

Each customer profile maps to a pricing segment. The module applies the corresponding price in real time: ex-VAT prices for professionals, inc-VAT for private customers, and quantity tiers that trigger a drop in the unit price beyond certain thresholds. The calculation runs in the basket as on the product page, consistently from the first display through to the invoice.

In brief: price per customer profile · automatic ex-VAT / inc-VAT prices · quantity discounts (tiered) · consistency across basket, product page and invoicing.

Activation

B2B pricing is one of Webshop Engine's optional modules. It activates on an existing shop without a rebuild, and works naturally alongside the Promotions and Clearance modules.